How To Nail Your Podcast Workflow
If you’ve landed on this page, my assumption is that you have a podcast already that you’re looking to improve OR you’re my favourite type of person and about to launch your podcast and you want to get on the right foot from the beginning.
Producing a podcast can be damn overwhelming, especially if you’re not organised. Creating a great podcast workflow can help you juggle all of the pieces of the puzzle so you can produce awesome content without wanting to give up.
A podcast workflow will increase productivity and streamline your entire production process. It will also leave much less room for error because there will be a clear process from the beginning.
So, what is a podcast workflow?
A podcast workflow is a production process that you follow from planning the episode to the very end. Every step is well documented with a checklist so nothing is missed. This also means that you can get someone to step in at any point and give you a helping hand with the process. Over time, your workflow improves your productivity and the quality of your episodes.
I recommend using a project management tool like Asana or ClickUp to manage your podcast workflows.
Here’s an example of a basic workflow…
Plan your episode
Identify guest
Build relationship with guest
Email guest and schedule interview
Research your guest and create interview questions
Send questions to guest a few days before the interview
Podcast Audio
Record your episode
Edit audio
Create show notes
Upload to hosting platform
Promote the episode
Share to your website
Share to your social media platforms
Repurpose your content everywhere you can
Do it again
And again
And again
And again
Your workflow may look a little different depending on the format of your podcast but that’s the general idea.
Once you’ve got your workflow down pat you’ll see where you can improve and outsource. For instance, if you’re not great at editing your episodes, it is a better investment to have someone do it than spend hours trying to fumble through it yourself.
After nailing the workflow, you’ll be working much more productively and consistently. And most importantly, the quality of your episodes will be consistent.
Then you can get back to your fabulous self, sip a margarita and say “thanks Cass” for the tips.
If you’re looking for a helping hand with outsourcing your podcast process, book in a complimentary 15 minute call with me, and let’s see how my team can support you.
