Episode 24: The Power of Taking Action with AJ Davis

Fear is something that holds entrepreneurs back from reaching their goals, all the time. Me included! So, I invited Intuitive Business Mindset Coach and Rapid Transformation Hypnotherapist AJ Davis to come and chat with me about how we can overcome these fears and start taking action towards our goals.

You'll learn:

  • Things that hold us back from sharing our thought leadership

  • Opinions don't always have to be negative

  • Why you should measure success by action

  • Childhood experiences and meaning in adulthood

About AJ

AJ is an Intuitive Business Mindset Coach and Rapid Transformation Hypnotherapist. She specialises in helping business owners to create the powerful self-belief, clarity, and soul strategy for a joyful abundant business.

AJ’s personal transformation out of chronic people-pleasing and perfectionism, as well as the behind-the-scenes insights she gained from running her first business, working with high-profile entrepreneurs, sparked her love of understanding how our mind works and how mindset significantly impacts business success and happiness.

She has since helped hundreds of women to launch, sell, pitch and grow their businesses, by overcoming inner blocks like self-doubt, procrastination and fear of judgement, and building up their self-belief.

AJ is known for being highly intuitive and tuning into exactly what her clients need, while supporting them to tap into and trust their own intuition as they build an impactful abundant business.



Connect with AJ on Instagram or on her website

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  • Good Chat Media acknowledges the traditional owners of the land where we work, live and record the Wurundjeri people of the Kulin nation and we pay our respects to elder's past and present always was always will be Aboriginal land.

    Hey, I'm Cass, the founder podcast production agency, Good Chat Media and welcome to Good chats. Good chat is a podcast with a holistic approach to business and marketing. And with the help of some super special people, I'll be spilling all the secrets about boosting your brand building credibility and connecting with community through podcasting. Let's get into the episode.

    Hi friends. Welcome back to another episode of the Good Chats podcast. Hey guys, today's podcast is all about mindset and how we get in our own way when it comes to sharing what we're doing, who we are, how we work and our opinions and block our own thought leadership to be heard.

    Through little brain gremlins, as my beautiful guest loves to call it. I am joined by AJ Davis, who is a mindset coach that helps people move past the blocks that they're having. In business and in their life that are stopping them from living their best life. So we talked today a lot about what thought leadership is and how we can start to share our opinions to be a thought leader in the industry that we're in and what the steps are to overcoming those blocks.

    It was an absolute pleasure to talk to AJ today. So without further ado, please welcome my friend. A. J. Davis. Hi, A. J. Hi, Cass. How's it going? Good. Thanks so much for coming on the podcast. I'm so excited to chat with you. Thanks for having me. We've just spoken for the last 15 minutes offline and I'm like, why aren't we recording all of these golden nuggets?

    So here we are. Every time. A. J. please tell everyone about the magic that you share with the world and how you help people overcome their little mind demons. So I am a business mindset coach, and I am also a rapid transformation hypnotherapist. Try saying that a few times quickly, you will not be. So I help predominantly female entrepreneurs to.

    overcome their inner mindset gremlins, I like to call them, and that's stuff like perfectionism and procrastination and self doubt and all those really fun, light, easy breezy topics that come up that get in our way of showing up and sharing our thoughts and opinions. And yeah, so I help people to really build up their self belief and make more sales and grow their business.

    So yeah, super fun. I love it. I usually just say I have the best job in the world, but it sounds like it, it honestly, like. You would have so many like client transformations where you're like, this is how they're feeling. Like, I feel like you'd be like, so good with storytelling that we've like, this is how they were feeling before.

    This is what we did. This is what we went through. This is how we made it happen. And then now this is how they feel. It's interesting with mindset because the root cause of a surface level problem is different for different people. So not everyone who suffers from perfectionism, for example, is. A necessarily like perfectionism is not about trying to be perfect.

    People think it is, but it's actually not. And underneath it, there's different root causes for it. So I've definitely got amazing stories. Obviously I'm very mindful of confidentiality and it's deeply personal work, but yeah, it's just so powerful. And for me, a big part of my work is making the unseen scene because.

    Mindset is such a vague topic. Like it's such a random, like when you say mindset, I don't even like the word mindset and I'm a mindset coach. We shouldn't even say that, but anyway, I don't, because it's like, what does that mean? Yeah. It's actually not a meaningful word for people and it's not a meaningful word for me either.

    So it's actually more about thoughts and beliefs and patterns and habits and all of those things. That's much more meaningful and useful for people. To know rather than, Oh, I'm just going to do some mindset work. Yeah. Cause it could literally be anything. It's like saying I'm going to get healthy. It's like, okay, in what category are you going to get healthy?

    Like, and if you're going in all of them, amazing, but same as mindset or same as like saying marketing, it's like, okay, yeah, you do marketing. What are you doing? Marketing? Like there's so many layers on, I think it's just everyone's, you know, roles in their job is like. There's so many layers of what we actually do, and I think storytelling, to be able to talk about what you actually help people with is so important, rather than just being like, this is what it is.

    It's like, what does that actually mean for people? Things have to be meaningful for people because otherwise their eyes will just glaze over. I can be super nerdy about neuroscience, but I don't usually because it's like, no, everyone's like, just tell me how to get results. I don't need to know every single detail of how my mind works.

    I'm like, it's actually fascinating. Like I find it so fascinating. I just was trying to find on Netflix. They had one. I think it's like how the mind work is the, have you watched that on Netflix? It's on my list, but yeah, I haven't watched it either, but it was different categories of, you know, things like there was like how money works and how the mind works.

    I'm getting confused on which one it was, but the different episodes were like representing different parts of the mind. And so I'm really keen to listen to it. But the other one that I saw that apparently is really amazing is. I think it was Jonah Hill. Have you seen that? It's, I think it's called or something.

    I haven't watched it yet, but I've heard it's really good. It's in my Netflix list, but I do so much of this stuff. So then sometimes outside of work, like I need to watch like something trashy or something that doesn't make me, because otherwise I'm just going, Oh, I could talk about that. Oh, that's a content idea.

    Oh, this, then this. And I'm like, stop working. Yeah. I could work all the time. I really, really love what I do. So. I definitely wanna watch that though. I've heard it's amazing. Yeah. I might, uh, download it for a plane ride. Yes. Even though this is gonna go out when I come back. But I'm gonna watch it and I'll let you know how I go.

    which one of us watches. Alright, deal. So, when we first started talking about this podcast episode, we're gonna talk about thought leadership and what holds people back from, you know, sharing their opinions. Like to be the leader in their industry. What do you think are some really key things that you see that hold people back from sharing their opinions?

    So every single one of us has limiting beliefs and our beliefs live in our subconscious, so we're not aware of most of them. And so we have these beliefs of things like. I don't know what to say. I'll sound stupid. I won't be original. Someone's already said it before. Everyone's favorite imposter syndrome, which is not a syndrome.

    You know, people will judge me. I'll look stupid. I'll get it wrong. Before I started working, I had no idea how strong the fear was in entrepreneurs about getting it wrong. And, you know, that could have come from cancel culture, or I don't know if it's a new thing, or that's always been the way, but lots of people, especially when they talk about things like going live on Instagram, going on podcasts, doing those sorts of things, really worried about saying the wrong thing, really big fear.

    So our fears are very, very powerful and. Our mind, I always say our mind's massive drama queen when it comes to fear. So your mind literally thinks you're going to die. When something feels really scary, like going live on Instagram or showing up on stories or recording a podcast, your mind feels how scary that feels in your body.

    And literally is trying to convince you. That you are running towards a tiger. So it's like quick, what can I tell her? That's going to stop her running towards this tiger. Right. So those fears, I can list them all out like that, but actually they're incredibly powerful at stopping you from doing the things that feel really scary in your body.

    So, yeah. And these blocks are things that almost everyone experiences. And you know, some people have done a lot of work on those beliefs and let go of them and that's absolutely possible. But. I find a lot with my clients is that they think they're the only one feeling that way. So when I say like every single one of my clients take some time to show their face on Instagram, like, you know, or to figure out how to do a real, like no one's born knowing how to do a real.

    Like reels literally did not exist when people were born. So if you don't know how to do it, we can get very hung up on like tech or, Oh, a podcast. Oh my God, I couldn't do a podcast. All of the tech involved. Is there a lot of tech involved in podcasts? You're so right. Yeah. Just get in your own way and stop you from actually just doing the thing.

    And I was actually speaking about this the other day to a friend of mine who was saying, we're talking about content and we were kind of strategizing how she can get onto content, really like cool content that she can create. Cause I love that space. And. She was saying about, Oh, you know, like, uh, I don't want to do this.

    Cause like, I know that these people are in this industry and I don't want to do like this cause like, I know these people. And I was like, well, just don't put any names on it. You can just talk about what you think you don't actually have to say, this is what I think, because this is what this person.

    Named this is doing, and this is what I have to, and this is what I would do. You can literally just say there, there was a campaign that was this and this, and this is what I would have done instead. And I said, you don't have to do it. You're not shitting on them. So you don't have to think that you're doing something wrong and you're just sharing your opinion.

    It's okay to do that. Because positions you as a thought leader. Yep. It's interesting you say that though, Cass, cause that is really, really common. Like people are very, very scared to share opinions a lot of the time because they're actually genuinely good people and they don't want to be seen to be shaming someone or criticizing someone.

    And it's like, you can disagree with somebody without. Saying anything about them as a person or who they are, like it actually needs to be safe for us to disagree with each other really respectfully and kindly and not tagging people or any of that exactly what you said, but you know, I don't think you and I would agree on every single thing on the planet, probably quite a few things, but it needs to be safe for us.

    Like, that's how we learn things. We can't only. Say what 20, 30, 000 other people have said before, but again, that's about, our mind is like, well, that's safe. That person has said it, that person said it, that person said it, no one got cancelled. It's all safe. And so, yeah, there's a real fear of sharing an opinion.

    And so, you know, it leads to a lot of what I like to call procrastinate learning. It's like, I've got to go get another degree. I've got to do another course. I've got to do, listen to all the podcasts. I've got to read all the books. At some point, sooner rather than later, if possible, you've got to take the action.

    Share an opinion. You don't have to shame people or make someone wrong to disagree with them. Like, I don't want to live in that world because that's scary. You can be kind and have your own opinion. Absolutely. And so many people do it so well. Absolutely. I was explaining this to one of my friends yesterday because she was asking about, I think, I feel like I caught one of my clients.

    She was asking about a media kit, so we're putting a media kit together and we were talking about the topics that she could talk on and I said, okay, so these are the, you know, five topics we've got. Okay, let's go down into the subtopics of these. So we were kind of brainstorming these out and I said, okay, I'm going to leave this with you, but for each subtopic.

    And for each, you know, overarching topic, I want you to have a story about each one that you can think of that. If anyone asks you about it on a podcast, you can rattle it off easily. And secondly, that's a hot tip right there for anyone listening. Take the stage advice on. And then secondly, have an opinion about each one of those things.

    And I said, you have opinions about them because you will talk to me about them. And you're not being a bitch about it. I was like, you can be a little sassy. That's fine. But like, you're a sassy person. It's like, it's fine to be sassy and tell people it's like me saying, if you don't have a growth strategy in your podcast, then why are you podcasting?

    Yeah, that's an okay opinion to have. I'm not saying you're wrong if you don't, it's just, this is my advice. This is what my opinion is. Yeah, that is the thing, right? Like you, that's about self trust. And that is the basis of my work is that, you know, like you are able to see yourself, Cass and say, I am an expert in this field.

    Doesn't mean, you know, every single thing about it. And it's terrifying to say that. I know. And that's totally fine too. Like, that's why I'm saying it for you. Yeah. That's the thing, right? It's not, you are the ultimate expert, you know, more than any person on the planet about this topic. But it's very safe for me to say that, you know, more about podcast growth than I do.

    So it's that thing of, you can have advice. And again, it's not saying, Oh my God, if you don't have a podcast growth strategy, you're like, I think it's the intention of the way you're saying it as well. It's if you're saying it to shame someone else, or if you're saying it to like. Shut down someone else.

    Then that's when you shouldn't do it. Or that's in my opinion, that's when you shouldn't do it. Because why do you want to look like an asshole? See what you just did there though? You just second guessed your own opinion. You know, cause I was like, well, yeah, yeah, you're right. Yeah, no, I'm not calling you out.

    I'm just showing like, that's what we do. Right. So you can see that's your mind going very, very quickly. Oh, Cass, what if someone hears that and thinks you sound like a bitch? Right? Right. And that's what we do. And that's all I'm saying is just normalizing that that's what all of us do. Yeah. Because we genuinely care about thinking.

    Someone's listening to this. I don't want them to feel hurt or offended if that's them. Yeah. And that's actually a good thing. It's good that we care and we also have to gently nudge ourselves outta the comfort zone and share our opinions and know that, you know, let's not running towards a saber-tooth.

    Tiger mind is trying to convince you . And with those fears and those block, what are some ways that. You can start to overcome these blocks. So the most important thing, like everything starts with self awareness. and self compassion. So don't judge yourself for having these fears, or being stopped by them, or for them, you know, getting in your own way, because this happens for everybody.

    So that's the self compassion piece. And the awareness piece is about knowing that you're thinking these things. I mean, actually you're not thinking them, but I won't go down that rabbit hole today, but your thoughts and your beliefs, the negative limiting ones, 98 percent of the time and not true. So asking yourself, like paying attention, having that awareness to pay attention to your thoughts.

    So let's say you do have a strong opinion about something and you want to share it or you'd like to share it. You're not sure if you're all the way in, but you'd like to ideally, because. It will help your clients because that's why we share things, right? It's not, again, it's not to be a dick or be controversial intentionally.

    It's to help people understand a perspective. So let's say you want to do that. And then your mind comes up with the fear stories of like, Oh my God, people are going to cancel you. You're going to look so stupid. You're going to sound like a bitch, all of the things. So question. Is that true? Are people going to cancel me?

    Am I going to sound like a bitch? I know myself. I'm a kind person. I'm not going to share it in a horrible way. So am I going to sound like a bitch? And the answer to that is going to be no, you're not. You're going to do it intentionally. So we have to ask ourselves that with our beliefs, you know, the beliefs that I'm going to look stupid.

    I'm going to fail. People are going to judge me. I'm too boring to share my life. That's when I get all the time when I'm helping really with content. Yep. When it comes to content and sharing on Instagram. You know, like the whole thing, document behind the scenes type thing people always, Oh, I'm so boring.

    Or I'm, I'm a hot, sweaty mess. I'm this. And I'm like, you're a running coach is a hot, sweaty mess on brand. I want to see your hot, sweaty mess after your run. I don't want to see you with like fake eyelashes and by the pool with a cocktail. That's not on brand. That doesn't make sense. Yeah. But yeah, people really have a very deep fear of being boring and that their life is boring and again, prove to me that you're boring.

    I don't know a single business owner. That's boring. I'm not saying every business owner is amazing, like clearly, but boring. No. So, you know, I think it's just to challenge those thoughts and beliefs, especially when we go to do something new or scary, because that's the big things. Right. They're unfamiliar.

    Your mind doesn't like things that are unfamiliar. So question those thoughts. Question those blocks that come up that are saying you're to this. You're not enough that people will do this and just check. Is that true and prove it. So prove to me, seriously, people say, you know, like there's this whole old school thing, like talking to yourself makes you crazy.

    I'm like, not talking to yourself makes you crazy because. Listening to yourself makes you crazy. Really? Cause it's not really you. Those negative thoughts, they're not, that's your protective guardian, your mind trying to keep you safe at all costs, but can't grow a business and never take a risk, that's not a thing.

    A hundred percent. So to take the risks, we have to get out of our comfort zone and to do that, we have to not listen to those really strong beliefs and thoughts that we're getting for our mind of. All the things we're to, or not enough of, or, you know, all the things, but you just say, prove it when you get that negative story, prove it, prove to me that I'm going to fail.

    Well, you can't cause you can't see the future. So cool. Gonna do it anyway. Yeah. I actually listened to a TikTok this morning that was saying the past and the future are just thoughts. They're not real, so why not think of them as the best case possible and the future being, you know, everything can turn out perfect.

    Everything can turn out the better than I ever expected. And the past is just what set me up to be here right now. Not it was negative and I need to sit in it. And I was like, damn, that's good. I mean, there's, it is. I agree. It's good. We have to be very careful of that with the past. The past does actually hold.

    A lot, but it's the meanings we attached to exactly. Yeah. You can't change the past, but you can change the meaning. So let's just say, you know, I'm going to use air quotes on a podcast. I know it's one on one, but like, let's say you had a failed launch, right? I don't believe in failure. Like. I just don't like, yes, you can not get the results, but for me, I measure success based on action, not saying results don't matter.

    Of course they do. But this is something I really help my clients with is to praise yourself and give yourself credit. For the action that you take, not only based on results, because if you were saying, okay, well, my podcast is only successful if I have a hundred downloads per episode or a thousand downloads per episode or whatever your metric is, that doesn't happen unless you have a huge profile that doesn't happen from your first episode.

    Right? So. If you said that you'd never put a podcast out like, Oh, I'll only be happy. If I have a hundred downloads per episode, celebrate every single one. If 20 people listen to your podcast episode, you just spoke in a room of 20 people. Like, isn't that super cool. I think that's super cool. So focusing on action as well as results is how it's that tenacity.

    It's how you stay in the game. To get the results you actually really want. Yeah. So, yeah, I think it's very important what we attach meaning to and again, self compassion because we are meaning making machines. That's what our mind does. It takes a piece of information and attaches labels to it. So, oh, this is good.

    This is bad. Like, oh, this pen is pink. Well, who says? Could be great. Like, you don't know. I don't know. Cause I can't see the pen. Could be blue. That's the thing, right? It's, it's a meaning. And then we go further and go, Oh, well, a pink pen's good and a blue pen's bad. And obviously that's a silly example, but you know what I mean?

    Like all of that's made up who's to say like, there's a really good, but it's too long story, but it's this whole thing of good or bad who's to say like, that's something we attach. So yeah, you cannot go back and change the past, but the meanings. That's what a huge amount of my work, especially my hypnotherapy work, because people attach these meanings about not being good enough to things that happened in the past.

    Then we go back and it's like, Oh, that had nothing to do with me. Like little things like, because our beliefs are formed in our first seven years of life, I'll work with women who maybe they're like their dad never came to the piano recitals or something like that. And that has created a blueprint of, I'm not worthy of his time.

    And that does then filter out to so many things in business. And we would, you'd never think, Oh yeah, like as a kid piano, Oh yeah, that's totally connected to my not wanting to go live on Instagram, right? Like that's a big bridge, but really the meaning attached to that about, Oh, I'm not worth someone's time.

    You can actually see how there's a bridge there. Absolutely. Yes. It's powerful, but I absolutely agree with that as well. The only thing we actually have. This moment right now. And the other thing that we're saying in that is like, that things don't, nothing exists unless we draw attention to it. Or like we actually are thinking of it.

    And like, even the thought of like, right now I can picture the shopping center. But it actually doesn't exist until I see it, or it's like in front of me or, you know, whatever it is. And I was like, Ooh, we can go down some real rabbit holes, Kat. We'll do it in our, our Insta chats. Yeah. So good. In terms of getting on, like when you were saying that going live.

    Getting on podcasts, talking about your story, talking about your opinions. What do you think some good things that people can do leading up to that to really get them in a good space to do that? Yeah. So I think it's about knowing yourself and knowing what you need. So I know for myself, when I did my first, I think two podcast interviews, I did so much prep, I did all these notes and all these things because it's something new and unfamiliar, right?

    So. Things like that, but also music. I'm a massive, massive fan of music. Like if you're nervous about something or upset or any of those things, change your mood with music, you know, your posture, how you sit, all those things, but ultimately just put yourself out there. And I know that's really hard to do, but again, question those beliefs that are telling you differently.

    You know, start with podcasts or people or things that resonate with you and, you know, like, especially when it comes to going live and I know people might not like this, but let's be honest. When you first start going live on Instagram, you're probably going to have like three people there. Like, and that doesn't mean anything about you.

    Like that could mean a million things. So people often have this like, Oh, I'll look like a loser. Cause no one showed up. And I'm like, but if it's your first live, do you want people to show up? It's actually better to have not many people that just do a few, like go live and have three people show up. I will go live and have, like, I've never had no one show up for the whole time, but.

    It doesn't matter. Like that's the thing. If you can't be okay with the smaller numbers and celebrate the smaller numbers, you're going to get to those bigger numbers. And I think it's a good thing, like going live and only having a few people, only having a few people, because get comfortable, know where all the buttons are, if you want to put a filter on, know where your filters are, like, you know, Oh, you need to have a ring light.

    You need like all the things is just. It will never get more familiar to your mind. Do it. And then it will lose the fear because it's always this. Mystery going live. I'm like, it's literally pushing a button talking. Like you just talk. If you freeze, end it and don't save it to your grid. Just start again.

    If you want to exactly. And just remember, like. Again, your mind is very dramatic. It's trying to convince you that going live and forgetting what you wanted to say, or two people showing up, or whatever the stories are that your mind is using, they're not real, or they don't matter. And they are not a saber toothed tiger that is going to end your life.

    Like, I promise you, no one Loses their life by going live on Instagram. And that is exactly what your mind is telling you. It's this real fear of rejection, which is fear, like fear of failure, fear of rejection. And again, that is from caveman times. That did mean death. If your tribe rejected you, you would lose shelter, lose food, you die.

    That is not our reality anymore, but our mind does not caught up with that. So the consequences of failing, getting it wrong, embarrassing yourself, only having low numbers, all of these things, the consequences are much less significant. Then your mind would like you to believe. Love that. It's so true. I think, especially with the podcasting side of things, when people are doing a launch and they're like, Oh, I hate the way I sound here or, you know, what if we don't get many people come in or whatever.

    And I think it's exactly what you were saying about going live of like, if you don't start doing it and start practicing it, then you'll never like get rid of that fear. Like it'll always just be there. End. The more you talk on podcasts, the better you get the same with anything. The more it's like the whole thing of the more you practice, the better you get.

    A hundred percent. Like, I don't want to listen back to my first episodes on the podcast and I am doing podcast things all day, every day, but that's okay. I still put it out there and I still was like, you know what? If I just get started. Then I know that I'm going to get better as we go. And same thing about numbers.

    People get very hung up on numbers. And I did a masterclass the other day and they were saying, what's the magic number? Like, what's the number you should be working towards? And unfortunately there is no magic number. There's also, it's what matters to you. It's what metrics matter to you and what, you know, I think that's associated with like the worthiness of it.

    Like if I get this amount of number, if I get this amount of listeners, does that mean that like, I've done a good job? Yeah. But do you know what then happens with our mind? I don't know if you've ever heard this, this big survey that's been done about the magic number in terms of salary. So the amount of money you make, and it's like, what's that magic number that you need to earn for happiness.

    Right. And everyone who completed the survey, three X to whatever they were making every single person. So someone who was making like 20 grand, it's like, okay, 60 grand magic number, you know. All the way up into the millions. Yeah. But like the, our mind, if we don't train our mind, it focuses on lack. It focuses on scarcity and it focuses on what's next.

    Oh, okay. I got 10 people listening by one 20. Oh, like I'll be happy when I get to 50. I know people who do 100K launches and it's like, yeah, but so and so did 250K launches. So like, I only got a hundred or it's like, Oh, I'm aiming for a hundred K launch, but I only got 93, 93K, you're not going to celebrate, but again, celebrate 93.

    Yeah. Doesn't matter what it is. Yeah. Somebody wants to give you money for something you love doing. Somebody wants to listen to a piece of content you created. Don't you think that's freaking cool considering how many podcasts there are in the world, how many content creators there are, how many things people can choose to spend their money on really?

    Like, I think that's freaking cool. And if we can't celebrate the so called smaller bits, like you said, there isn't a magic number. There's no magic number of revenue, profit, numbers of downloads, all of these things matter, but they cannot be the definition of success. Especially if they belong to someone else, the amount of things I see like 10k days and it's like, okay, are you willing to do what it takes for a 10k day?

    I'm not, not in this moment, like, I'm not, I'm really genuinely not. And I'm not, there's nothing wrong with any of that. Again, very, very pro everyone making a shit ton of money. If that's important to them, get your own goals. Like what's truly meaningful for you in your life. Not, Oh, well, you know, the thing is.

    100k launches, the thing is 10k days, the thing is, whatever the thing is, I don't know who makes up the thing, right? Like, so if we're using other people's goals and other people's definitions of success, it's just an absolute invitation for comparison all the time. And bright shiny object syndrome of like, oh, That person's got a membership.

    I should start a membership. Oh, that person has a course, I should do a course. These things. And again, none of those things are good or bad or right or wrong, but we need to know ourselves and know, oh yeah, I do want to put in the work for a membership because that's what suits my personality. Or I want to pre record a course because that's what I like doing.

    This is for me, I don't like pre recording things because I like to have people I can interact with. So, the first time I pre recorded a masterclass, it took me so long, and it was like 27 minutes. It took me... Um, hours, it took me absolutely hours because I just was like, Oh, I'm just talking to myself. It's hard.

    Yeah. I find it hard as well. Yeah. So that's similar with Instagram lives, right? Or stories like you're not actually talking to yourself, but you're not getting anything back in the moment to be like. Oh, okay. What I'm saying is resonating. So again, you have to know yourself and know you should. And I think in those times as well as like focus on just providing value, like focus on what value you can give to other people because if those people don't show up on the time you're live or when you drop the episode or they're not going to be sitting there while you're recording the episode, so they're not going to have that.

    You know, instant reaction to what you're saying, but if you focus on this is going to be really helpful to people, if they're feeling this or, you know, whatever it is, then that's what you've got to focus on. And so when one person messages back and says, Oh my gosh, this was such a great episode. Thank you so much.

    I learned so much. Celebrate that not having to have thousands of people doing that or hundreds of people doing that or 10 people doing that. It's like those people have taken the time to one, listen to whatever you've created. And then also taking the time to open their phone, not just doom scroll on Instagram, but message you on Instagram.

    And that might be a fear for them to be like, Oh, I'm messaging them. And letting them know that I'm fangirling of the episode, then like, make sure, like you're appreciative back to them as well and say, thanks so much. It really means a lot that you're feeling that. Like, if I get messages now, I'm like, holy crap, people listen.

    Like, that's, that's cool. Like, yeah. And you're the podcast queen. Right. So like. There's always going to be these kind of thoughts, but it's just, it's just like, yeah, that's cool. Awesome. Thank you. But imagine if you didn't put it out, that's the thing. So like all of that, again, every business owner that I know genuinely wants to help their clients, genuinely wants to have an impact in the world.

    And if you focus on that, like what's the intention and what's your why and why are you sharing this piece of content? Why are you taking your precious time? To sit down and record a solo podcast episode like that will have an impact for someone and does it, is it not worth it if only two people get value from it or, you know, and you never know.

    Yes, you may see your download metrics. Sure. But all 20 of those people that listen to your episode. May have written notes, may have taken, you know, like put things in their phone, may have influenced something they may reach out to two years down the track. You never know. And again, if you want to create impact, create it for one person.

    That's how we scale our business, right? It's created for one person and it's worth it. If one person, I always say that whatever I do, if one person gets one piece of value out of it. Then I'm happy. Mic drop. Mic drop. Don't drop my mic. It was expensive. Same. Amazing. Thank you so, so much. What a great conversation.

    And I hope one person finds value out of this conversation. I definitely have. I love talking. I think one thing that's really cool about having my own podcast is one, I can provide value that for other people that might be feeling. Similar things to me or similar things to clients that I know that are feeling certain ways.

    But also I get to learn about cool stuff as well, like it's awesome. And then chat to my friends on online like this. This is so cool. , if anyone wants to work with you and get some help in the mindset or hypnotherapy, is that the right, the right word for it? therapy space. Yeah. . How do they get in contact with you?

    If anyone has any questions or anything, if you can't tell, I could literally talk about the subject, but like, I don't know how I can three days straight without taking a breath, but you know, that would not make a great podcast. Insta is definitely my platform of choice. I, my handle is at aj. mindcoach. My website is changeyourthoughts.

    com. au. Definitely. Slide into the DMs on Insta if you've got any questions or want to disagree with my opinions or anything, I'm here for it. True, true, true, true. And we'll put those links in the show notes. Thank you so much for coming on for a good chat and laugh. And it's great to chat to you. Good fun.

    And yeah, thanks for having me. It was a very good chat. It was a good chat. So everyone else, we will see you next week. And thanks AJ. Talk to you after. Thanks. Bye.

    We want to say thanks so much for joining us for another good chat. We would love if you would help us with our 2023 goal to get to 100 ratings and reviews, and then send this podcast on to someone who you think will love it just as much. Connect with us on LinkedIn and Instagram like good chat media, and we'll chat with you next week. Bye. This podcast was produced by good chat media.

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Episode 25: How to Keep Your Podcast Consistent

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Episode 23: 3 Tips to Improve Your Show Notes